2Rcode assists Merchants to Deploy Campaigns that Connect to Customers

Today, branding successfully requires marketing campaigns to connect to customers more regularly in an easy and meaningful way. One technology that has emerged to make connecting to customers easier is the QR code, and another technology also supported by 2R code includes Near Field Communications (NFC). 2R code offer brands the ability to connect with customers in real-time. QR codes are an extension of the online world and may represent and/or connect an item in the physical world with the digital world. The early uses of QR codes included enhancing information available through advertising. For example, a consumer may scan a QR code to get more information on a product by visiting the product website on the consumers smart device (phone).